360 Video | AR | MR | VR
The jury is still out on whether Immersive experiences will be the “next big thing” or the next 3DTV. For what its worth I think Immersive is going to grow exponentially over the next 5 years (with a few* caveats) Having experienced Facebook’s Oculus Rift
I can absolutely see how Virtual Reality will fundamentally change the way people experience gaming. I think it will also have a huge impact on tourism, real estate, shopping and education. Once users have passed their initial *WOW* factor experience the challenge will be creating content which really utilizes the experiential nature of VR/AR. The thing is, the amount of people who will spend $600 on an Oculus Headset plus an additional $2000 on a powerful enough PC with a super Graphics Card to drive it, will be quite limited. However Mobile, as it will evolve over the next 5 years, will become the point of access to 360 Video
for the majority of users. Couple with this the continued growth of wearable technology, watches, glasses, sensors etc and the SmartDevice will become the thread that binds the user of 2021 to his/her digital, experiential, connected self.